This course is designed to help media professionals understand the basics of AI and leverage the assistive and generative AI tools available to create high-quality productions and production assets. It will give you the essential knowledge of AI you'll need to remain competitive, productive, and relevant in these fast-paced and exciting times.
This course is created by Be Licensed in partnership with CertNexus (a division of Logical Operations). It is also designed to assist students in preparing for the CertNexus® AI Technologies in Media (Exam AIM-110) credential.
In this course, you will identify ways in which assistive and generative AI can bring significant value to your productions. You will: Describe fundamental AI concepts. Identify AI concepts and tools related to text and coding. Identify AI concepts and tools related to images and video. Identify AI concepts and tools related to audio. Solve media production problems with AI. Identify challenges associated with AI.Who should attend AI Technologies in Media Course
Prerequisites for AI Technologies in Media Course
AI Technologies in Media Course Outline
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FAQs on AI Technologies in Media
This course is designed for media professionals in audio, video, image, gaming, and coding industries who want to understand AI tools and integrate them into their production workflows to increase agility and efficiency.
Participants should have foundational knowledge of their specific media industry (audio, video, image, gaming, or coding) along with a basic understanding of the computers, software, and hardware systems used in those fields.
The course covers AI fundamentals, text and coding AI tools, image and video AI tools, audio AI tools, practical applications for solving media production problems, and the challenges and ethical risks associated with AI.
You will be able to describe core AI concepts, identify relevant assistive and generative AI tools across text, image, video, and audio domains, apply AI to solve media production challenges, and recognize AI’s limitations and ethical risks.
No, the course focuses on identifying and understanding AI concepts and tools relevant to media production rather than providing in-depth technical training on specific software applications.


